Do you need to get closer to your clients with Email Marketing?
Newsletter or email marketing is a direct communication tool used by marketers to strategically reach large numbers of clients and prospects, in a personal way. EDM (electronic direct mail) campaigns as we like to call them, are now one of the most proven and effective business channels in terms of lead and revenue generation, providing a real return on your investment.
Email is the third most influential source of information for B2B audiences, behind colleague recommendations and industry-specific thought leaders.
Call our expert email marketers
Our team of email marketing Perth experts can plan, design, build and activate engaging email marketing campaigns on a once-off or regular basis. With over a decade of marketing experience, we’re able to strategically look at your business and provide a full newsletter strategy and roll out. We use Mailchimp, Campaign Monitor and Salesforce for the best results and can include the following services:
- Set up, cleansing and consolidating your lists
- Building your database
- Creating new accounts
- Importing data
- Integrating your CRM, website and social media platforms
- Designing responsive customised templates
- Writing engaging content
- Campaign creation, execution and management
- Split-testing and auto-responder emails
- Strategic tracking analysis and reporting
77% of people prefer to get permission-based promotional messages via email (versus direct mail, text, phone, or social media).
We love Mailchimp newsletters as a marketing tool as they can be tailored for you and your customer; interests, purchases and habits etc can all be taken into consideration. We know the value of a memorable email – it will work hard to sell your business and products, as well as driving traffic to your website and social media.
Email Marketing Perth– Mailchimp, Campaign Monitor & Sales Force
Along with the ability to segment emails depending on individual preferences, we can also split-test to test your audience and establish automated workflows to send on any given command. The results of these automations will highlight buying paths that will indicate who, how and why you should email certain groups of people in future campaigns.
If you’re looking to build brand awareness, engage your customers, generate leads and sell more products using email marketing, give us a call today – we’d be happy to help.